The Best Of Amazon Prime Day 2021

Prime Day

by Sophie Knight |
Updated on

Once a year, around June or July, Amazon offers huge discounts on various products, available only to Prime members. And there's likely to be loads of products for Empire readers, with movies, games and electronics all key items in the discount crosshairs.

Related: Prime Day Movie Deals

Deals are released in phases throughout the day, across all types of products – discounts are generally on a par with Black Friday, and often have a strong focus on Amazon’s own gear such as the Echo, Show, and Fire Stick.

There's none of the stress of the dreaded Black Friday in November - you can search for bargains from your phone, laptop, or tablet whilst lounging at home – none of the frantic mobs running around Tesco trying to find a bargain TV.

Being a Prime member means much more than just free next-day delivery now - you also get access to Prime Video, Prime Music, and Twitch Prime - which gives you loads of free gaming bundles, too.

Prime Day might be over for another year, but there are still loads of brilliant deals to take advantage of. Keep scrolling for our top picks.

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Best Amazon deals:

Nintendo Switch Lite

Rrp: £199.00

Price: £199.00
Alternative retailers£165.00View offer
Jacamo£199.99View offer
JD Williams£199.99View offer

Roku Express HD Streaming Media Player

Rrp: £29.99

Price: £19.99

Logitech G502 LIGHTSPEED Wireless Gaming Mouse

Rrp: £139.99

Price: £79.99
Alternative retailers
John Lewis & Partners£104.99View offer£114.99View offer

Logitech G432 Wired Gaming Headset

Rrp: £79.99

Price: £44.99
Alternative retailers
Currys£44.99View offer

When is Prime Day?

Amazon Prime Day 2021 took place on June 21st to June 22nd, 2021. Prime Day 2022 dates have not yet been announced.

The days were officially advertised on the Amazon homepage, promising two days of deals for its Prime membership. But don't worry, there are two events coming your way very soon:

READ MORE: The Best Movie Deals On Black Friday

READ MORE: The Shortlist Of The Best Cyber Monday Deals

I’m not a Prime member, so how can I take part?

Signing up to be a Prime member costs £7.99 per month, or £79 for the year if you pay up front (saving you £16.88).

Alternatively, sign up for a 30-day free trial, take advantage of the deals, and then cancel before the 30 days are up.

Visit for more info and to sign up.

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