The title may not be the most obviously sci-fi ever, but we're still pretty excited about John Carter (not yet Of Mars). After all, it's directed by Andrew Stanton of Wall-E and Finding Nemo fame; it's based on a kick-ass series of pulpy adventure novels set on another planet, and the footage we've seen so far looks rather beautiful. Now there's a new poster for the film, which not only echoes the cover and colour of one recent Barsoom compilation but makes it a little clearer what's going on.
After all, here we see Taylor Kitsch's John Carter in all his nappy-wearing glory, surrounded by the clearly alien shapes of the green Tharks against the background of the Red Planet. If that doesn't get across what's going on, we're not sure what will. The new tagline, too - Lost In Our World, Found In Another - neatly sums up Stanton's approach to the story and Carter himself: a disaffected post-Civil War mess back on Earth finds himself a new life on Mars.
John Carter hits cinemas next March 9. If you can't wait until then, you can read much more about him in an upcoming issue of Empire.