Helen OHara
Posts: 3477
Joined: 15/9/2005
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Studios like to be able to control their films, which is understandable. It's frustrating: in bad films, it stops us warning people in advance. For good films, we can't talk about it as soon as we want (and in the case of The Avengers, say, we REALLY wanted to shout it from the rooftops at once). But even where the news is good they want the crest of the wave of praise to coincide closely with release, hence embargoes.
And yes, studios can ban journalists who break them. They may also not screen future films at all (esp. where they think they're bad) or simply call and shout at us. We do try to negotiate against embargoes sometimes and get them altered or dropped, but it's often the studio's call.
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"I never understood drinking. It isn't good for your looks, and it cuts down on what you are. I never wanted to cut down on what I am." - Mae West
"Movies are forever, and sex doesn't last" - Mae West.
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What happens if Empire breaks an embargo - 
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