James Dyer -> Empire iPad Edition FAQ - Start here First (29/3/2011 9:56:17 AM)
Between this forum and twitter (@jamescdyer) we seem to be getting quite a few of the same questions cropping up so I've put together an FAQ of all things iPad to help people find the answers they're looking for.
So what is the iPad Edition of Empire anyway?
Just that, an iPad edition of Empire - all the content in the mag, along with trailers, clips and clever interactive bits.
Why does it cost the same as the print version? You save money by having no print costs and now you're ripping us off. You utter b*%$@£!s!
If only it were that simple. Unfortunately, not only do we have to pay Apple 30% of the issue price, we also have to pay a further 20% in VAT (which print magazines are exempt from) so the iPad edition actually costs more money to produce than the print version. And that's before you even get into development and technology costs. The long and short of it is that we're really not trying to con you, maintaining the cover price is the only way we can keep doing this - in fact, it was all I could do to stop our brass from making us charge more.
I'm a subscriber to the mag, why don't I get the iPad edition for free?
A variety of reasons, many of which revolve around UK tax laws. However, we're now pleased to announce that for a mere £5 extra per year you can upgrade your subscription to a combined print/iPad subscription.
What does the 'Archive' button next to downloaded issues do?
That's a fancy term for 'delete' - it'll scrub it from your iPad.
WHAT?! So I have to buy them again?
No no no, don't panic. If you've already bought an issue then you can re-download it as many times as you like and not be charged (providing you're using the same iTunes account). I know the Apple pop-up asks if you want to purchase it but if you choose 'yes' then it should come up with a second one saying you've already paid and can get it for free. I agree that this could be clearer.
My issue won't download!
If it won't start at all then it may be a server issue at Adobe. Give it a few hours and try again. If it keeps happening and is quitting mid download then you may need to delete the app and reinstall, that usually fixes any download edition as it removes the corrupted part of the file that's causing the issue.
I've been charged too much/twice/not enough!!!
Anything to do with charging needs to be taken up with Apple as we don't have any control over it.
What's with the US edition?
The Uk edition is available in every country except the US and Canada, where a US specific edition is more geared towards US release dates.
Can I give someone an iPad edition as a gift?
Unfortunately not. Currently Apple offer no way to gift in-app purchases.
My issue no longer rotates!
We've gone single orientation, which means you can now only read it vertically. You can still rotate trailers and other video though.
Mainly as it reduces the file size.