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Feature
Words Over Faces: The New Movie Poster Trend
Have you noticed the latest fad?

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With the arrival of these three new The Adjustment Bureau posters, featuring Matt Damon, John Slattery, and, um, Matt Damon and Emily Blunt together (why doesn't Emily get her own, huh?) we decided that enough was enough. What is it with movie poster designers just taking a picture of a character and slapping words over their faces? Is that all it takes now? Sure, sometimes it works (and works well), but really we see the potential for abuse -- we don't want another back-to-back-Romantic-Comedy-lean to happen, now do we? To prove our point, here are a just a few examples of a trend that doesn't seem to be going away -- as well as a few mock-ups of what other movie posters might have looked like with the Words Over Faces look... 

Update: Two years ago, there was a spate of Words Over Faces posters on our country’s street furniture, no better highlighted by The Adjustment Bureau’s triple whammy of BIG LETTERS over BIG FACES. Now, with the arrival of Neill Blomkamp’s Elysium and the final season of Breaking Bad (and more), it appears the poster design trope is back with a vengeance, and here below is our celebration – of a sort – of how good people look when they’re hiding behind sans-serif fonts.

WORDS ALI PLUMB
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Words Over Faces: The New Movie Poster Trend | Breaking Bad: Season 5
Breaking Bad: Season 5

It’s important to note that his name is not Breaking Bad, though this poster’s fuzzy logic seems to indicate it might be. His name is Heisenberg (if you’re part of Albuquerque’s drug-dealing community) or Walter White (if you’re one of his few remaining friends / family members). Unsure of which category you fall into? Pro tip: if he’s staring straight into your soul and talking you in his deep, gravelly voice, you’re best off plumping for the former.

Incidentally, there’s another stunning Breaking Bad one-sheet out there, released for a previous season, and if you haven’t see it already – it’s the black and white ‘power corrodes’ one – do so as soon as possible.]

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Your Comments

1
I really like this poster; I don't think it shows a lack of imagination at all in this case - in fact I think it gauges the tone perfectly. More

Posted by topsturner on Thursday August 15, 2013, 12:02

2
I'd happily plump for a Batman/"Swear to me!" effort in this vein. More

Posted by Inspector Hail on Tuesday August 13, 2013, 11:28

3
Yeah, I kinda want the 'Such Small Portions' thing on my wall. More

Posted by kickpuncher on Wednesday June 15, 2011, 11:40

4 And A Few Of Our Own...
I acyually realy like these. Wouldn't mind having a couple of posters in this style. More

Posted by Spider_Monkey on Monday June 13, 2011, 07:00

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