Register  |   Log In  |  
Sign up to our weekly newsletter    
Search   
Empire Magazine and iPad
Follow Me on Pinterest YouTube Tumblr
Empire
Trending On Empire
Gal Gadot's Wonder Woman Revealed
The Inside Story Of Sideshow Collectibles
Guardians Of The Galaxy Review
Nick Frost:
My Movie Life

The World's End star's pick of the flicks
Promotion: Destiny Awaits
Win a limited edition PS4 and a copy of Destiny
Feature
The Unsung Heroes Of Jaws
Costume designers! Stunt men! Poster designers! We salute you….

submit to reddit

1 2 3 4 5
Back 2 of 5 Next
The Unsung Heroes Of Jaws | Roger Kastel (Artist)
Roger Kastel (Artist)

Roger Kastel was working as a New York illustrator when he was commissioned by Bantam books to do the paperback cover for Peter Benchley’s novel Jaws. As research, Kastel went to New York’s Natural History museum and took photos of Great White exhibits that were lying on easels for cleaning. With his shark image clear in his mind, Kastel took five minutes at the end of a photo shoot for Good Housekeeping to place the model onto a stool and get her to do an approximation of the front crawl.

Impressed by the cover, Universal purloined the Kastel’s work for the movie poster — Bantam books chief Oscar Dystel gave it to the filmmakers for free, losing out on millions of dollars — and it quickly became iconic, riffed on by cartoonists to represent USSR-USA relations, the presidential elections (Gerard Ford vs. Ronald Reagan), rising inflation and the energy crisis. Yet apart from being ripe for interpretation, the poster is also imbued with subtleties — note how the J of the Jaws looks like a fishing hook. Kastel proved to be no one hit wonder: he also produced the beautiful Gone With The Wind poster for The Empire Strikes Back.

To see more of Roger Kastel's work visit www.rogerkastel.com

1 2 3 4 5
Back
2 of 5
Next

Have Your Say
Register or login now to let us know what you think.

SPECIAL FEATURE
The 301 Greatest Movies Of All Time EMPIRE READERS' POLL: THE 301 GREATEST MOVIES OF ALL TIME
You turned out in your hundreds and thousands, and here are the results... Browse the full list


CURRENT HIGHLIGHTS
Michel Gondry Talks Mood Indigo
Gondry on Bjork, erections and Mark Ruffalo in his pants

Everything You Need To Know About The Dragonriders Of Pern
The lowdown on Warner Bros. new fantasy sci-fi

A Pocket Guide To Game Of Thrones’ New Cast Members
Know your Doran Martell from your Nym Sand

Empire's The Hobbit: The Battle Of The Five Armies Covers Are Here
Bard The Bowman or Smaug The Magnificent?

Directors Special: Peter Hyams Goes Film-By-Film
The veteran director on Timecop, Outland, 2010, Enemies Closer and more

The 10 Biggest Stories Of Comic-Con 2014
The shocks to emerge from this year's geek-fest. Avengers! Max! Mann!

Models Inc.: The Inside Story Of Sideshow Collectibles
How the likes of Batman, Superman and Luke Skywalker become collectible figures

Subscribe to Empire magazine
Get The 301 Greatest Movies Of All Time Subscribers' Cover

Subscribe today and get the cover and 3 issues for only £10!

Subscribe today

Subscribe to Empire iPad edition
Get The Empire iPad Edition Today

Subscribe and save maney on annual digital subscription

Subscribe today
Buy single issues

Get 6 issues of Empire for just £15!
Get the world's greatest movie magazine delivered straight to your door! Subscribe today!
Empire's Film Studies 101 Series
Everything you ever wanted to know about filmmaking but were afraid to ask...
The Empire iPad Edition
With exclusive extras, interactive features, trailers and much more! Download now
Home  |  News  |  Blogs  |  Reviews  |  Future Films  |  Features  |  Interviews  |  Images  |  Competitions  |  Forum  |  iPad  |  Podcast  |  Magazine Contact Us  |  Empire FAQ  |  Subscribe To Empire  |  Register
© Bauer Consumer Media Ltd  |  Legal Info  |  Privacy Policy  |  Bauer Entertainment Network
Bauer Consumer Media Ltd (company number 01176085 and registered address 1 Lincoln Court, Lincoln Road, Peterborough, England PE1 2RF)