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5 Reasons You Should Know Feng Xiaogang
Why the Chinese director should be on your radar...

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4. HE’S CONTROVERSIAL

He’s Controversial

Chinese critics often don’t know what to make of Feng’s films - but he couldn’t care less. The director’s latest release, Personal Tailor (a sequel to The Dream Factory and starring long time acting partner Ge You), received a dismal response from Chinese critics but stormed to success at the box office, breaking the record for first week takings in the country. But even when he’s taking the industry by storm Feng remains a modest man: ‘I heard the box office reports but I didn’t care. The reason why I did Personal Tailor was because the brothers (the Huayi Brothers who have been producing Feng’s films for over ten years) had supported me so much with Back to 1942, which, commercially, they lost money on. I wanted to make a film that was low-risk, high-reward, for them to get (their money) back.’ With Feng, filmmaking isn’t about revenue but content. He’s likened blockbusters to a cold coke: it feels great when you watch it but then it’s gone, whereas his films aim to be more like vodka: provide a lasting effect. The director shies away from films that ‘after you watch it you leave the theatre as the same person that went in before. I want to make films that will actually make you think, maybe not even in a very comfortable way.’

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