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Film Studies 101
Feature
2012 In Movie Motion Posters
Taking your bus stop to another dimension

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Cloud Atlas

A stills gallery by any other name, the motion poster for Cloud Atlas isn’t the most inventive take on the increasingly popular marketing tool, but it is trying something new with a movie that’s pretty much impossible to explain with a ten-second gif. Quick question, though. If you knew nothing about this film before looking at this motion poster, what did it tell you? Aside from the fact that Hugh Grant can really work yellow shades, of course.

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