Register  |   Log In  |  
Sign up to our weekly newsletter    
Search   
Empire Magazine and iPad
Follow Me on Pinterest YouTube Tumblr
Empire
Trending On Empire
The 301 Greatest Movies Of All Time!
Empire's Guardians Of The Galaxy Cover
Does Star Wars Have A Brain Trust?
Nick Frost:
My Movie Life

The World's End star's pick of the flicks
Subscribe: 6 Issues For £15!
Subscribe today and save 37% off the cover price!
Movie News

LATEST HEADLINES
TODAY
Xena's Lucy Lawless Joins Agents Of SHIELD
From Lernaean Hydra to actual Hydra
Exclusive Before I Go To Sleep Poster
Firth, Kidman and Strong give us the evils
Anthony Hopkins And Evan Rachel Wood Head To Westworld
Joining HBO and Jonah Nolan's killer robot pilot
New The Hobbit: The Battle Of The Five Armies Still
Look to the skies!
More Movie News

RELATED NEWS
09 April 2014
Maye Whitman Will Be The D.U.F.F.
High school hell
More Movie News

RELATED REVIEWS
3 Days To Kill (2014)
Empire Star Rating
This Means War (2012)
Empire Star Rating
The Losers (2010)
Empire Star Rating
Terminator Salvation (2009)
Empire Star Rating
We Are Marshall (2007)
Empire Star Rating
More new cinemas releases
DVD & Blu-ray releases

Hot Wheels On Track Again
Toy cars get Legendary treatment

17 June 2011  |  Written by Owen Williams  |  Source: Variety

submit to reddit

Hot Wheels On Track Again

A while ago we reported on toy behemoth Mattel's plans to invade cinema with every single one of its properties. Sadly there's still not much sign of a Masters of the Universe happening anytime soon, but Legendary Pictures (Batman) have just put the keys in the ignition of a Hot Wheels movie.

Frankly it's amazing it hasn't happened already, given the nostalgia value in the massively popular range of toy motors (Empire has a friend in Pittsburgh whose dad has about ten thousand of them, dating back to 1968 - he keeps them in barrels) and the sexy road race potential.

It's not for want of trying: McG was attached to a Hot Wheels film in 2003, and there were attempts more recently with Joel Silver producing, until Speed Racer tanked and the brakes were applied.

Following Fast Five though, Hollywood is starting to like the idea again. Interestingly, Variety's story specifies that the film's demographic won't be "kids that buy Hot Wheels", but "an edgier pic" along those Fast and Furious lines. Are those films edgy? We just thought they were daft...

We won't see this terribly soon, since it's just a concept at the moment, with no writers or directors attached. Any approaches you think would really work? Give us your thoughts in the comments below.


Have Your Say
To comment on this, and all articles, register for free or login now.

New Conan Red Band Trailer Online
'I will follow you to hell...'
Todd Field Accepts The Creed Of Violence
Update: He's got the funds to make it

SPECIAL FEATURE
The 301 Greatest Movies Of All Time EMPIRE READERS' POLL: THE 301 GREATEST MOVIES OF ALL TIME
You turned out in your hundreds and thousands, and here are the results... Browse the full list


CURRENT HIGHLIGHTS
'I Have The Club But I Didn't Get The Lion's Head'
Dwayne Johnson (and pals) talks Hercules props, action and ancient superheroes

Classic Feature: The Making Of The Silence Of The Lambs
Is this the most frightening movie ever made?

Classic Feature: Jack Nicholson - Gods Among Us
Charisma, consistency and cunning summed up in a single word: Jack.

Director Matt Reeves Spills Dawn Of The Planet Of The Apes Secrets
What we learned from our Empire podcast spoiler special

Peter Fonda On Peter Fonda
The Hollywood legend relives his career highlights

Kevin Feige Talks Ant-Man, Guardians Of The Galaxy And Doctor Strange
The Marvel boss updates us on the state of his cinematic universe

Video: Gary Oldman And Keri Russell Talk Dawn Of The Planet Of The Apes
Would you watch Carry On Up The Planet Of The Apes?

Subscribe to Empire magazine
Get The 301 Greatest Movies Of All Time Subscribers' Cover

Subscribe today and get the cover and 3 issues for only £10!

Subscribe today

Subscribe to Empire iPad edition
Get The Empire iPad Edition Today

Subscribe and save maney on annual digital subscription

Subscribe today
Buy single issues

Get 6 issues of Empire for just £15!
Get the world's greatest movie magazine delivered straight to your door! Subscribe today!
Empire's Film Studies 101 Series
Everything you ever wanted to know about filmmaking but were afraid to ask...
The Empire iPad Edition
With exclusive extras, interactive features, trailers and much more! Download now
Home  |  News  |  Blogs  |  Reviews  |  Future Films  |  Features  |  Interviews  |  Images  |  Competitions  |  Forum  |  iPad  |  Podcast  |  Magazine Contact Us  |  Empire FAQ  |  Subscribe To Empire  |  Register
© Bauer Consumer Media Ltd  |  Legal Info  |  Privacy Policy  |  Bauer Entertainment Network
Bauer Consumer Media Ltd (company number 01176085 and registered address 1 Lincoln Court, Lincoln Road, Peterborough, England PE1 2RF)