Register  |   Log In  |  
Sign up to our weekly newsletter    
Search   
Empire Magazine and iPad
Follow Me on Pinterest YouTube Tumblr
Empire
Trending On Empire
Done In 60 Seconds Competition 2015
Guide To Marvel's Infinity War
The Making Of The West Wing
Get 12 Issues For Only £25 Today
The perfect gift this Christmas
London Film Festival 2014
Our round-up of the galas, films and interviews
Movie News

LATEST HEADLINES
YESTERDAY
Exclusive Hobbit Behind-The-Scenes Still
Thorin da house
More Movie News

RELATED NEWS
02 September 2014
Shane Black's The Nice Guys Set For 2016
Russell Crowe and Ryan Gosling officially aboard
More Movie News

RELATED REVIEWS
3 Days To Kill (2014)
Empire Star Rating
This Means War (2012)
Empire Star Rating
The Losers (2010)
Empire Star Rating
Terminator Salvation (2009)
Empire Star Rating
We Are Marshall (2007)
Empire Star Rating
More new cinemas releases
DVD & Blu-ray releases

Hot Wheels On Track Again
Toy cars get Legendary treatment

17 June 2011  |  Written by Owen Williams  |  Source: Variety

submit to reddit

Hot Wheels On Track Again

A while ago we reported on toy behemoth Mattel's plans to invade cinema with every single one of its properties. Sadly there's still not much sign of a Masters of the Universe happening anytime soon, but Legendary Pictures (Batman) have just put the keys in the ignition of a Hot Wheels movie.

Frankly it's amazing it hasn't happened already, given the nostalgia value in the massively popular range of toy motors (Empire has a friend in Pittsburgh whose dad has about ten thousand of them, dating back to 1968 - he keeps them in barrels) and the sexy road race potential.

It's not for want of trying: McG was attached to a Hot Wheels film in 2003, and there were attempts more recently with Joel Silver producing, until Speed Racer tanked and the brakes were applied.

Following Fast Five though, Hollywood is starting to like the idea again. Interestingly, Variety's story specifies that the film's demographic won't be "kids that buy Hot Wheels", but "an edgier pic" along those Fast and Furious lines. Are those films edgy? We just thought they were daft...

We won't see this terribly soon, since it's just a concept at the moment, with no writers or directors attached. Any approaches you think would really work? Give us your thoughts in the comments below.


Have Your Say
To comment on this, and all articles, register for free or login now.

New Conan Red Band Trailer Online
'I will follow you to hell...'
Todd Field Accepts The Creed Of Violence
Update: He's got the funds to make it

SUBSCRIPTION OFFERS

SAVE UP TO 48% GET 12 ISSUES FOR ONLY £25
Get the best seat in the house by subscribing to the world's biggest movie magazine today. Save up to 69% and every month you'll get exclusive subscriber-only covers, access to the biggest stars and the best news, reviews and behind-the-scenes reports straight from the set. Click here to find the perfect offer for you


CURRENT HIGHLIGHTS
Empire's Farewell To Middle-Earth Issue:
Guest -Edited By Peter Jackson

The countdown to Empire's stunning new issue begins here...

Josh Hutcherson On The Hunger Games Phenomenon
'I've done my fair share of young adult material now'

What Is A Squidward? A Beginner's Guide To SpongeBob SquarePants
If you aren’t already a massive fan, prepare to become one

Classic Feature: Gods Among Us - Robert De Niro
The heavyweight champion of character immersion, explosive rage and jawdropping subtleties

Empire Meets Thelma Schoonmaker
On editing Scorsese, GoodFellas and a life in film

5 Possible Captain America: Civil War Roles For Daniel Brühl
Failing a Red Skull return, here are some Marvel villains the actor could play...

Kit Harington On How To Train Your Dragon 2
As the sequel hits home entertainment, we talk to the Game Of Thrones star

Subscribe to Empire magazine
Get 12 Issues Of Empire For Only £25!

Get exclusive subscriber-only covers each month!

Subscribe today

Subscribe to Empire iPad edition
Get The Empire iPad Edition Today

Subscribe and save money on annual digital subscription

Subscribe today
Buy single issues

Get 12 issues of Empire for just £25!
Get the world's greatest movie magazine delivered straight to your door! Subscribe today!
Empire's Film Studies 101 Series
Everything you ever wanted to know about filmmaking but were afraid to ask...
The Empire iPad Edition
With exclusive extras, interactive features, trailers and much more! Download now
Home  |  News  |  Blogs  |  Reviews  |  Future Films  |  Features  |  Interviews  |  Images  |  Competitions  |  Forum  |  iPad  |  Podcast  |  Magazine Contact Us  |  Empire FAQ  |  Subscribe To Empire  |  Register
© Bauer Consumer Media Ltd  |  Legal Info  |  Editorial Complaints  |  Privacy Policy  |  Bauer Entertainment Network
Bauer Consumer Media Ltd (company number 01176085 and registered address 1 Lincoln Court, Lincoln Road, Peterborough, England PE1 2RF)